Monday, June 28, 2010

SFIMA Educational Event: Best Practices in Web Design

Thursday, 7-8-2010

Best Practices in Web Design: Unveiling the New

New SFIMA Logo

Whether you're designing a new website or redesigning your current one, the process is extensive and exhaustive, and can pose many challenges along the way. In this session, BGT will walk you through the step-by-step process the agency followed when redesigning You will also be one of the first to experience the new while learning how it compares to other IMA websites. Leading the presentation will be Travis Sheppard, Partner and VP of Technology at BGT.

Who Should Attend: CMOs, VPs/Directors of Marketing, Online/Interactive Marketing Managers, Web Designers, Agency Account Managers, Online Sales Executives, CRM Personnel, Entrepreneurs and Digital Marketers.

Event Details

6:00 - 8:30Thursday, 7-8-2010
Hyatt Pier 66 Fort Lauderdale2301 Southeast 17th StreetFort Lauderdale, FL 33316

Member Cost & Registration:
No Cost for SFIMA Members
Non Member Cost & Registration $39

Event Sponsors:

BGT Partners

Friday, June 04, 2010

Find Social Media Success with SFIMA

Thursday, 6-10-2010

Social Media Successes

Brands large and small are searching for ways to leverage social media to be more than just a water cooler buzz term. In this session, you'll see how Darden Restaurants and other leading brands are utilizing aspects of social media to drive measurable business results.

Join SFIMA and speaker Mike Friedman of Darden Restaurants for this exciting event. Friedman joined Darden Restaurants in 2001 as Internet Strategy Developer and Brand Marketing Manager. He has experience driving online initiatives and customer relationship initiatives since 1996. Friedman leads online brand growth through digital marketing, advertising, social and emerging media.

Further, Friedman is responsible for Darden's strategic development and deployment of customer relationship programs, which serve to dramatically enhance the quality of the guest experience in the restaurant and online through loyalty-building initiatives. This event will help you learn principles to maximize results through social media. You will discover how to be relevant, while providing value to the social network in addition to being an active participant in the process.

Who Should Attend: Search and Social Media Professionals, CMOs, VP/Director Marketing, Online/Interactive Marketing Managers, Online Media Buyers, Web Designers, Agency Account Managers, Online Sales Executives, CRM Personnel, Entrepreneurs, and Digital Marketers Register early online to avoid additional $10 walk-up fee for onsite registration.

Become a sponsor of this event for only $499 includes an exhibit table and 1 minute commercial to address the audience from the podium. Email for more information.

Event Details

Time/Date:6:00 - 8:30
Thursday, 6-10-2010
Place:Pier 66 (Crystal Ballroom)
2301 Southeast 17th Street

Fort Lauderdale, Fl 33316
Member Cost & RegistrationNo Cost for SFIMA Members
Non Member Cost &